Visa Takes Part in Mexico's Financial Literacy Week
Mexico’s National Financial Literacy week (23-26 October 2015), where a large exhibition is held on the grounds of the Museo Tecnologico attended by banks, organizations and thousands of students to promote education in regards to money management. During the week-long event in Mexico City, crowds of youth lined up to play Visa’s Finanzas Prácticas’ Financial Soccer (Fútbol Fianciero), a free, FIFA World Cup-themed educational video game designed to teach the fundamentals of personal finance. Students also watched a lively presentation of the comic created by Visa and Marvel, titled "Avengers: Saving the Day". In addition, the programme included a personal finance theatre lesson from Professor Q, who teaches young people how to be smart with their money. In addition, Visa’s Vice President of Global Financial Education interviewed Visa Mexico’s Financial Education Representative Rocio Garcia to talk about the exhibition, which was organised by CONDUSEF, a government agency dedicated to promoting financial education amongst the Mexican population. Visa’s partner, the Association of Banks of Mexico, ABM, AC, participated in the exhibition.